I recently acted as Kode Media‘s main photographer during two promotional event days in London, for Arla.
Arla (and select farmers) were showing their support for the future of dairy by using memorable props placed around famous landmarks of London. A bottle-tree flowing with milk and a herd of white cows drew the crowds in, and spectators were encouraged to share their photos on social media using #whitewednesdays.
For both events, Kode and I delivered same-day films and photos, and it was nice to see them bring distributed amongst press releases the very next morning.
Here’s a selection of the photos:
